Hi, I’m Marlo!
I’m a UX writer and a user experience specialist who’s good at making things simple. I live in Cincinnati, OH, USA, love design thinking and I'm all about using words to make a positive impact. I focus on writing because it's the best way to share information. I believe that the words we use can make or break an experience, and each word is important. I enjoy working in places where people are seen as more than just "users.”
Check out my favorite projects by clicking or tapping an image below:
Purpose Design Co. Landing Page: Designing Content via user research, A/B testing and auditing accessibility (full case study)
Springboro Panthers Touchdown Club Website: Featuring an order form, a Coming Soon page and push notifications (specific UX writing elements)
Carpool Champ Mobile App: Showcasing information architecture based on prototyping and user research (full case study)
City Pups! Mobile App: Setting voice, tone and style with usability testing and iterative writing (full case study)
Couch Captain Mobile App: Developing a content strategy through user research, prototyping and usability testing (full case study)
My top skills:
UX Writng
Top quality UX copy is essential! Let’s enhance the overall experience for your users with clear, concise and user-friendly language.
Content Strategy
Let’s team up and strategically plan and coordinate content creation, delivery, and oversight to meet defined goals of the business and enhance user experiences.
Content Design
Let’s construct the information architecture and narrative of your product in a way that brings joy to everyone using the product.
Voice and Tone Creation
Together we will craft a voice and tone for your product, ensuring a consistent style of communication that conveys its personality and establishes the desired emotional connection with your audience.
Information Architecture
I will design the content for you by organizing and structuring digital information for intuitive navigation and efficient access. Collectively, we can improve the user experience!
User Research
I will conduct user research, systematically investigating and analyzing users' behaviors, needs, and preferences to design and enhance your products.
Fun Facts:
I love to write crossword puzzles! I’m old school and write them with a pen and paper. I create them for specific people with themes and fun gems they enjoy. While in college, I created the crossword puzzles for The News Record our college newspaper.
I taught freshman English at the University of Cincinnati. It was a composition class, and the hardest part was grading papers because my grammar corrections couldn’t be wrong!
My superpower is empathy. I am really good at putting myself in another person’s position. It’s a blessing and a curse.